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Special Beginnings

Plan a Healthy Pregnancy with Special Beginnings

You have a little, nagging question – at 3 a.m.  Wouldn’t it be great to talk to a nurse right away and get the answer?

The Special Beginnings® Maternity Management program provides a nurse advice line.  You can call anytime, toll-free, 24 hours a day, 7 days a week.  We provide prenatal education, help find resources and offer our support to help you have a healthy pregnancy and ultimately a healthy, full-term baby.  When you enroll, we ask that you complete a maternity health assessment.  This helps us determine your specific needs and allows us to support your needs.  You’ll receive newsletters throughout your pregnancy that contain helpful information.

Many members’ benefits include Special Beginnings at no additional cost.

To see if you are eligible, please call 1 (888) JOY-BABY during business hours (1-888-569-2229).

All members can use the Pregnancy Health Center which is available through myRegence.com. You can also share your pregnancy story (or your “getting or wanting to get pregnant story”) and read others’ stories about taking charge of their health.

Earn Rewards for enrolling in Special Beginnings. 

Taking good care of yourself and your baby is its own reward.  In addition, we’ll reward you with points on myRegence.com which accumulate toward your choice of a gift card from over 100 merchants.

When to enroll 

We encourage you to enroll early in your first trimester to get the most out of the program but you may enroll anytime up until your delivery.

How to enroll

  • Make sure you’re eligible by emailing or calling us at 1 (888) JOY BABY during business hours (1-888-569-2229).  If you have your member card handy, that’ll make it easier.
  • Enroll securely online.
  • Or download and print the enrollment form in English (PDF) or Spanish (PDF). If you print the form, fax or mail your completed form to:

    Special Beginnings
    Regence BlueCross BlueShield of Utah
    PO Box 12625 Mail Station S6H
    Salem, OR  97309

    Fax: 1 (800) 584-0689

 

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